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CargoFlow — Last-Mile Delivery Orchestration

Logistics / Last-Mile

CargoFlow

Product overview

CargoFlow is a last-mile delivery platform that takes orders from WMS or e-commerce systems, optimizes routes and assignments, and gives drivers a mobile app for navigation and proof of delivery. Shippers and recipients get real-time tracking and delivery windows.

Problem statement

Retailers and 3PLs were using spreadsheets and phone calls to plan and track last-mile deliveries. Routes were suboptimal, drivers had no unified tool for stops and POD, and customers had no visibility. Cost per delivery was high and on-time performance inconsistent, especially in dense urban areas.

Product vision

One system that connects order intake to delivered-and-signed: optimized routes, clear driver instructions, and full visibility for shippers and end customers. The product should work for same-day and next-day models and scale from single-depot to multi-hub networks.

Key features

  • Order ingestion via API and CSV with address validation and time windows
  • Route optimization (capacity, time windows, traffic) with daily and dynamic replanning
  • Driver app: day view, turn-by-turn, capture signature and photo at delivery
  • Real-time tracking and ETA for shippers and end recipients
  • Exception handling: failed delivery, address change, return to depot
  • Analytics: cost per drop, on-time %, driver utilization, and POD audit

UX / product design approach

We focused on reducing cognitive load for drivers (next stop always clear, one-tap POD) and giving dispatchers a single timeline view of the day. We used map-first design for route and live views, with list and filter options for power users. Recipient experience was lightweight: link-based tracking with minimal steps. We designed for variable connectivity and offline capture with sync when back online.

Technical architecture

React admin and dispatcher dashboard; mobile app (React Native) for drivers. Backend: order and route services; optimization engine (OR-Tools / custom) runs as async jobs. PostgreSQL for orders, routes, and POD; Redis for live driver state. Geocoding and routing via external APIs with fallbacks. Webhooks and API for WMS and e-commerce integrations.

Technology stack

  • React, TypeScript; React Native
  • Node.js, Python (optimization)
  • PostgreSQL, Redis
  • Mapbox, OR-Tools
  • REST API, webhooks

Challenges solved

  • Optimizing routes for typical daily stop counts with time windows and reasonable solve times
  • Reliable proof of delivery and sync when drivers have patchy connectivity
  • Unifying address formats and time windows from multiple source systems
  • Providing accurate ETAs that update as drivers progress and traffic changes

Business impact

The client has a working last-mile platform: orders flow in, routes get optimized, and drivers use the app for navigation and proof of delivery. Their first pilot customer is live; the client is gathering feedback and planning integrations for more rollouts.

Visual elements

Suggested UI highlights for this product.

  • Dispatcher dashboard: map with routes and stop status, plus daily timeline
  • Driver app: list of stops with progress and one-tap POD
  • Recipient tracking page: map with ETA and delivery window
  • Analytics: cost per drop over time, on-time %, and exception breakdown

Outcome

Platform shipped with route optimization, driver app, and tracking. First pilot customer is using it; early signs of better on-time delivery and clearer visibility for dispatchers.

Services

  • Custom Development
  • Mobile Apps
  • Design
  • Integrations